Strategy & Tracking
The Founding Crew
Our first five founding clients — founding pricing and our most aggressive guarantee, in exchange for a case study when you win.
Definition
The Founding Crew is the limited group of five contractors we take on at founding terms: reduced pricing, our most aggressive guarantee, and our full attention. In return, founding members let us document the results as a case study and provide a reference once the work pays off. When the seats are gone, the offer goes with them.
In depth
An established company launching a focused new program needs its first proof points, and founding clients provide them. That's the trade: you get terms we'll never offer again, we get the case study that makes the next sale easier.
Scarcity here is real, not a tactic. We cap each account manager's book so service stays tight, which is why the crew is five seats — and why founding pricing and the founding guarantee tighten once they're filled.
Worked example
A design-build firm joins as Founding Member #1, gets founding pricing locked in, and agrees to a short video testimonial once the booked work starts landing.
Strategy & Tracking
Want this run for you, not just read about?
Clean tracking and honest attribution, so you know which dollars actually produce revenue.